bob's your uncle
bob'syouruncle

Agency News & Wins

12 posts

Iceberg Vodka bottle against a backdrop of icebergs or icy ocean scenery.

Iceberg Vodka Chooses Bob’s Your Uncle

Iceberg Vodka Chooses Bob’s Your Uncle A Canadian vodka brand with world-class ambition found a Canadian agency with challenger-brand instincts. Icebe...

Bob Froese··
Food & Beverage InsightsCreativity & Campaign Thinking
Bob Froese Appointed to Strategy’s Agency of the Year Jury

Bob Froese Appointed to Strategy’s Agency of the Year Jury

When the industry evaluates its very best work, it calls on the people shaping it. Bob Froese, Founder & CCO of Bob’s Your Uncle, was selected to join ...

Bob Froese··
Agency News & Wins
Cora Brady Appointed CEO of Bob’s Your Uncle

Cora Brady Appointed CEO of Bob’s Your Uncle

From partner and president to CEO – and a sharper creative focus for the agency. After years of quietly helping Bob’s Your Uncle grow its client roste...

Bob Froese··
Agency News & Wins

Bob Froese Named AMA Toronto’s Mentor of the Year

Bob Froese Named AMA Toronto’s Mentor of the Year Mentorship isn’t just about giving advice — it’s about sharpening your own thinking. When Bob Froese...

Bob Froese··
Agency News & Wins
Welcome Church's Texas Chicken

Welcome Church's Texas Chicken

Welcoming Church’s Texas Chicken — A Challenger Brand Ready to Rule We’re excited to share that Church’s Texas Chicken has selected Bob’s Your Uncle...

Bob Froese··
Agency News & Wins
“Coal for Ford”: The Holiday Stunt Heard Across Canada

“Coal for Ford”: The Holiday Stunt Heard Across Canada

POST 16 — “Coal for Ford”: The Holiday Stunt Heard Across Canada Sometimes the best way to spread holiday cheer… is with a truckload of coal. In 2013...

Bob Froese··
Agency News & WinsCreativity & Campaign Thinking
The Honest Potato packaging lineup with rustic, modern visual identity.

Bob’s Your Uncle Wins Gold at Best of CAMA for The Honest Potato

Bob’s Your Uncle Wins Gold at Best of CAMA for The Honest Potato A humble potato earned a premium brand — and the judges noticed. Bob’s Your Uncle won...

Bob Froese··
Brand Building & LeadershipAgency News & Wins
Can of Been A Slice beer beside loaves of bread on a brewery table, representing bread turned into beer.

Been A Slice: Brewing Beer From Bread to Fight Food Waste

Been A Slice: Brewing Beer From Bread to Fight Food Waste What if Canada’s most wasted food could become a source of nourishment instead of landfill? ...

Bob Froese··
Food & Beverage InsightsCreativity & Campaign Thinking
Influencer Marketing Awards — “Best Use of a Small Budget (Gold Winner)”

Influencer Marketing Awards — “Best Use of a Small Budget (Gold Winner)”

Bob’s Your Uncle Wins Gold at the Global Influencer Marketing Awards The Ontario Beef Burger Battle began as a province-wide road trip. Then COVID gro...

Bob Froese··
Agency News & WinsCreativity & Campaign Thinking
Cora Brady Smiling

Bob’s Your Uncle Launches Influencer Collaboration Hub

Bob’s Your Uncle Launches Influencer Collaboration Hub A new model for creator-driven brand storytelling. Bob’s Your Uncle is launching Uncle, an open...

Cora Brady··
Agency News & WinsFood & Beverage Insights
Gardein product packaging alongside playful dating-themed headlines.

Gardein: “Start a Healthy Relationship” Goes Mainstream

Gardein: “Start a Healthy Relationship” Goes Mainstream Before plant-based dominated grocery aisles, Gardein and Bob’s Your Uncle were already shaping...

Bob Froese··
Food & Beverage InsightsCreativity & Campaign Thinking
Welcoming Sandbagger — A Challenger Beverage Brand Ready to Lead North America

Welcoming Sandbagger — A Challenger Beverage Brand Ready to Lead North America

Welcoming Sandbagger — A Challenger Beverage Brand Ready to Lead North America We’re excited to share that Sandbagger Holdings Canada has selected Bob...

Bob Froese··
Agency News & Wins